Eye Lash

JUL-AUG 2017

Eye Lash covers the latest makeup, eyelash extension and eyebrow trends for makeup artists, lash and brow stylists, and other beauty industry professionals who provide eyelash extension, eyebrow shaping and makeup application services.

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eyelashmag.com | JULY/AUGUST 2017 | eye | la 33 Extension Endurance Insurance If extension retention is decreasing due to a client's at-home washing habits, turn her on to EndureLash Combo Pack. Made with an organic bamboo blend, the eco-friendly, reusable Organic Eye Make-up Removal Cloth guarantees snag-free makeup removal while the Organic Drying Cloth, crafted from organic French terry, minimizes catching and won't leave lint on lashes. ➻ endurelash.com Clients can take care of extensions on the go! COURTESY OF MANUFACTURERS From Lashes to COLOR Two of your favorite lash brands have entered the color cosmetics arena! "If a client is thinking of microblading, using Ardell Beauty's Stroke a Brow Feathering Pen is a great way to see if she really wants to commit. During the consult, you can draw in the same look of hair-like strokes that microblading gives, and she can assess the color and density prior to tattooing." —Ardell Beauty global brand ambassador Jadene Munson Ardell Beauty: With a falsies fan base that grows by the minute, the strip lash company is delving into color cosmetics to deliver the complete beauty package to brand loyalists. A soft launch of fi ve innovation-pushing products, including Wispies Fiber Building Mascara, Stroke a Brow Feathering Pen, Hydra Lipstick, Double Up Volumizing Mascara and Eyeresistible Shadow Stick, is available in Sally Beauty stores now, with 180 SKUs rounding out the full launch in August. ➻ sallybeauty.com cosmetics arena! Lash Affair by J. Paris Makeup: Zeroing in on extension-safe makeup and treatment, the line features three products: felt-tip Eyeliner Pen in Brown and Black, fl exible HD Mascara and Lash and Brow Growth Serum. ➻ lashaffair.com TIP!

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