Eye Lash

JUL-AUG 2017

Eye Lash covers the latest makeup, eyelash extension and eyebrow trends for makeup artists, lash and brow stylists, and other beauty industry professionals who provide eyelash extension, eyebrow shaping and makeup application services.

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EYE | LASH MAGAZINE ➻ JULY/AUGUST 2017 CONTENTS e 30 GET YOUR HANDS ON THE NEWEST LASH AND BROW TOOLS! 4 eye | la | JULY/AUGUST 2017 | eyelashmag.com GETTTY IMAGES FEATURES 34 STICKING POINTS Understanding the true nitty-gritty behind how relative humidity affects adhesive 38 STAYING POWER Why adding semi- permanent brow and eye makeup services to your business can net you big bucks Eye Lash, Vol. 4, No. 4, July/August 2017, is published bimonthly by DC Media, Inc., 7628 Densmore Ave., Van Nuys, CA 91406-2042, USA. Eye Lash is a supplement of Nailpro, Beauty Launchpad and DAYSPA, which are published by Creative Age Communications, Inc., 7628 Densmore Ave., Van Nuys, CA 91406-2042, USA. Phone 818.782.7328, Fax 818.782.7450, www.eyelashmag.com ON THE COVER PHOTOGRAPHY CoffeeAndMilk/Getty Images DEPARTMENTS 8 EYE OPENER Editor's Note 10 PRIVATE EYE Men's lashes in pop culture; Instagram's insanely cool brow art movement; and more 14 HOT SPOT Lashology Lash & Beauty Studio in Denver gives clients beauty as it gives back to the community 16 MASTER CLASS Understanding lash extension curls; why you should never refrigerate your opened adhesive; free lash education; and more 24 BUSINESS PLAN Nine ways to improve your service standards; ideas to make your business socially responsible 28 GROWTH FORMULA JB Lashes treats lash artists as business partners 30 COUNTER INTELLIGENCE Cool makeup bags; lash companies entering the color cosmetics arena; and products galore 43 AD INDEX A guide to our advertisers 44 ARTIST INTEL The reasons why your primer pills—and how to fi x this makeup mishap 45 MAKEUP BAG Makeup artist Sheri Terry dishes on her must-haves; the newest cosmetics for your kit 46 GLOSSED WORLD Learning to handle the most temperamental makeup trend of them all: glossed eyelids 48 TREND HIGHLIGHTER Two of the boldest, most inspiring beauty trends from the Met Gala

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